For this fictional university assignment we chose to redesign Munich’s largest beergarden, reducing the design to bare essentials. Hence, we created a custom typeface to find a balance between a modern sleek appearance and the visual cues usually associated with traditional bavarian beergarden. Done in cooperation with Jonas Hirschmann.








Advisor: Prof. Xuyen Dam | Client: Fictional Rebranding | In cooperation with: Jonas Hirschmann | Title: Hirschgarten München Rebranding | Year: 2011